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Yes, fashion photography can be used as an instrument of critique. Fashion photography is not just about capturing beautiful images of clothes and models. It can also be used to make statements about social, cultural, and political issues
For example, fashion photography has been used to critique
gender roles, body image, and racial stereotypes. It has also been used to
promote diversity and inclusion in the fashion industry.
Here are some examples of fashion photography that has
been used as an instrument of critique:
In 2017, photographer Annie Leibovitz shot a series of
portraits of famous women for Vanity Fair. The portraits were inspired by the
Last Supper painting by Leonardo da Vinci, and they featured women such as
Serena Williams, Jane Fonda, and Nicole Kidman. The series was praised for its
powerful representation of women from different backgrounds and walks of life.
In 2018, photographer Tyler Mitchell photographed Beyonce for the cover of Vogue magazine. Mitchell was the first black photographer to
shoot a cover for Vogue, and the photo was seen as a significant moment for the
fashion industry.
In 2020, photographer Quil Lemons shot a series of portraits of Black Lives Matter activists for The New York Times Magazine. The portraits
were praised for their sensitive and respectful portrayal of the activists.
Here are some examples of how different methodologies might be used in
fashion critique:
A critic using a formal analysis methodology might write a
review of a new collection from a fashion designer, examining the design,
construction, and materials used in the garments.
A critic using a social and cultural analysis methodology
might write an essay about the representation of gender in fashion advertising.
A critic using a historical analysis methodology might write
a book about the evolution of the wedding dress over time.
A critic using a theoretical analysis methodology might
write an article about the relationship between fashion and identity in the
digital age.
Fashion critique can be a valuable tool for understanding
and appreciating fashion, as well as for challenging the status quo and
promoting social change. By using different methodologies, fashion critics can
offer a variety of perspectives on fashion and its role in society.
What are the types of research in fashion design?
There are two main types of research in fashion design:
primary and secondary research.
Primary research involves collecting new data firsthand.
This can be done through a variety of methods, such as surveys, interviews,
focus groups, and field research. Primary research is often used to gather
information about consumer preferences, trends, and market conditions.
Secondary research involves collecting data that has already
been collected and analyzed by others. This can be done through a variety of
sources, such as industry reports, academic journals, and fashion magazines.
Secondary research is often used to gather information about the history of
fashion, design techniques, and sustainable practices.
Fashion designers may use both primary and secondary
research to inform their work. For example, a designer might conduct a survey
of their target market to learn more about their preferences in terms of style,
color, and price. They might also use secondary research to learn about the
latest trends in fashion and design.
Here are some specific examples of different types of
research in fashion design:
Market research: This type of research is used to gather
information about the fashion market, including consumer trends, competitor
activity, and economic conditions.
Trend forecasting: This type of research is used to identify
and predict future fashion trends.
Materials research: This type of research is used to develop
new and innovative fashion materials.
Sustainable fashion research: This type of research is used
to develop sustainable fashion practices and products.
Historical research: This type of research is used to learn
about the history of fashion and design.
Cultural research: This type of research is used to explore
the relationship between fashion and culture.
Fashion designers may also conduct research on specific
topics related to their own work. For example, a designer who specializes in
evening gowns might conduct research on the history of red carpet fashion. Or,
a designer who specializes in sustainable fashion might conduct research on new
ways to recycle and reuse textiles.
Research is an essential part of the fashion design process.
By conducting research, fashion designers can stay informed about the latest
trends, technologies, and consumer preferences. This allows them to create
designs that are both stylish and marketable.
Conclusion
Fashion critique is a multidisciplinary field that draws on
a variety of methodologies to analyze and evaluate fashion. Some of the most
common methodologies include:
Formal analysis: This approach focuses on the formal
elements of fashion, such as line, shape, color, texture, and pattern. It can
be used to assess the aesthetic merits of a garment or collection, as well as
its technical construction.
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